Global Meetings Industry Day (GMID) is the annual day that recognize the value of the Meetings and Events Industry, bringing together leaders and professionals across de world who share interest in and passion to celebrate this amazing industry.

The Events Industry is incredibly exciting, serial of different events are held across the globe to commemorate the GMID, focusing on tell our best story and advocacy for the industry that we love but the most important, the impact of Face-to-Face meetings.

The very first GMID took place on April 14, 2016 by The Meetings Mean Business Coalition (MMBC). MMBC was created in 2009 by U.S. Travel Association with the purpose to showcase the value of business events.

There is no doubt that 2020 was a challenging year, it was crucial to embrace digital transformation, restructure our business models and pivot to virtual. Furthermore, we have prepared during this challenging times and as part of our efforts, we adapt to all the new ways of operating and we begin planning for a return back to business with a new mindset.

Meetings, Incentives, Conferences, Exhibitions (MICE) and Special Events play a significant role. We are a global industry that facilitate and foster human connections, driving innovation and change, generating thousands of jobs, professional development, economic growth and business opportunities for every country.

Great things happen when people comes together. We all are ambassadors to promote, reactivate, collaborate and continue to serve to our industry on this unique recovery. We are confident that we will come back stronger with a fresh start because with greater reason the value of human connections are more appreciated.

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